Empowering Excellence in Business Innovation and Strategic Communication

The COE for Business Innovation and Communication connects academia, industry, and communities to spark change in how businesses innovate and communicate. Through research, education, and partnerships, we deliver future-ready solutions, foster interdisciplinary collaboration, and empower professionals to lead strategically, think creatively, and communicate effectively in a dynamic world.

Researchers

  • 10 Professors & Associate Professors
  • 171 Academic Researchers
  • 16 Postdoctoral Research Fellows (Postdoc)
  • 8 Graduate Research Assistants (GRA)

Research Centres

  • Centre for Management and Marketing Innovation (CMMI)
  • Centre for Communication, Language and Culture (CCLC)

 

Research Projects & Initiatives

  • 4 Research Projects with Industry
  • 17 Joint International Research Projects
  • 1 Postgraduate Research Project
  • 9 Knowledge Transfer Programmes (KTP)

Centre Focus

To conduct high-impact, interdisciplinary research that addresses pressing business and communication challenges relevant to Malaysia and the region
To conduct high-impact, interdisciplinary research that addresses pressing business and communication challenges relevant to Malaysia and the region
To position the centre as a thought leader through international collaborations, knowledge sharing, and scholarly contributions
To position the centre as a thought leader through international collaborations, knowledge sharing, and scholarly contributions
To build strong collaborations with industry, government, and community
To build strong collaborations with industry, government, and community
To mentor and support the next generation of researchers and professionals to drive positive, strategic change in business and communication
To mentor and support the next generation of researchers and professionals to drive positive, strategic change in business and communication